I really enjoyed Sagmeisters lists especially the one about things that made him happy while designing:
1. Thinking about ideas and content freely- with deadlines far away
2. Working without interruption on a single project.
3. Using a wide variety of tools and techniques
4. Traveling to new places
5. Working on project that matter to me.
6. Having things come back from the printer done well.
Overall Sagmeister was just very concerned with happiness as a designer. Often in the design world its easy to get caught up in deadlines without remember that designing is something you truly enjoy, not just a job. I really liked the subway stickers that said things like "Do not accept defeat" and "Do not hold grudges". It was a very funny design.
In the article How Good is Good? Sagmeister made another interesting points:
1. Design can unify
2. Design can help us remember
3. Design can simplify our lives
4. Design can make someone feel better
5. Design can make the world a safer place
6. Design can help people rally behind a cause
7. Design can inform and teach
8. Design can raise money
9. Design can make us more tolerant
"Commercial Art makes you BUY things, graphic design GIVES you ideas" - Sagmeister
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